“First-time bar owners and former economists Levent Cakar and Damon Bae are bringing stock-market principles to their new Gramercy saloon, Exchange Bar & Grill. The gimmick: Customer demand influences the fluctuating drink prices, which will be displayed on a 35-foot digital ticker. Better yet, slip the bartender a note with your best pickup line, and the message will run across the ticker too.” Read the full story from Time Out
“While the drink speculation goes on up front at the 35-foot bar, boozers seeking to escape the stress of the boiler bar can head to the back. There’s a small seating area where you can chow down on bar food like wings and mozzarella sticks. If you’re not much of a day trader, stop by for their happy hour. From noon to 7 p.m., beers go for $3 and well drinks are $5. With prices like that, maybe you’ll have some money left over to invest.” Read the full story from Metromix New York
“A restaurant in New York is creating a buzz: not because of its chef, or its food. It’s the prices. The Exchange Bar & Grill will charge for food and drink the same way Wall Street does. Demand for a particular drink goes up, so does the price — and the price falls for other drinks. Patrons can keep track on a flat screen “ticker.”‘ Read the full story from NPR
“Exchange’s brick dining room, antique mirror lined walls, and flying saucer-esque lighting play supporting decor roles to the enormous stock ticker running the length of the bar, scrolling drink prices that fluctuate in 25 cent intervals based on market demand (begging the existential question: how little does an Amaretto Sour have to plunge before you’ll order it?).” Read the full story Thrillist
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